Mountain dew
PepsiCo pulled and outrageous Mountain Dew commercial that has offended online viewers in recent days due to complains of of racism and violence toward women. The commercial created a problem because when the beat up woman was asked to pick out who did it to her all the men lined up were Black. After the outrage of viewers, the commercial was quickly pulled and PepsiCo took complete responsibility on Mountain Dew commercial.
Other than this incident, Pepsi Company has an overall good company image. The company adapts more every year to be an sustainable company for the environment. In 2012, the company launched a Sustainable Farming Initiative program (SFI). The SFI is a comprehensive program with application to potato, citrus, oats, rice and corn crops and to growers of all sizes in developed, developing and emerging markets. The program for PepsiCo to ensures their environmental and local economic impacts associated with the company's agricultural supply chain. The company also found ways to make use or find an alternative way of disposing their waste. They also created a packaging for the sodas and other snacks that is made from a sustainable stretch wrap system that significantly reduces waste material. The Pepsi Company have created sustainability for humans, called the Talent Sustainability. The Talent Sustainability provides a safe workplace for the company all around the world, and "respecting, supporting and investing in the local communities where [they] operate."
Other than this incident, Pepsi Company has an overall good company image. The company adapts more every year to be an sustainable company for the environment. In 2012, the company launched a Sustainable Farming Initiative program (SFI). The SFI is a comprehensive program with application to potato, citrus, oats, rice and corn crops and to growers of all sizes in developed, developing and emerging markets. The program for PepsiCo to ensures their environmental and local economic impacts associated with the company's agricultural supply chain. The company also found ways to make use or find an alternative way of disposing their waste. They also created a packaging for the sodas and other snacks that is made from a sustainable stretch wrap system that significantly reduces waste material. The Pepsi Company have created sustainability for humans, called the Talent Sustainability. The Talent Sustainability provides a safe workplace for the company all around the world, and "respecting, supporting and investing in the local communities where [they] operate."